MeritFinder
AI‑Powered Hiring Platform
Senior Product Designer
US • 2024–2025
MeritFinder reimagines the traditional hiring process by combining advanced analytics, AI-driven candidate matching, and modern dashboard UX. I designed end-to-end hiring workflows and recruiter dashboards, streamlining assessment and onboarding experiences for both sides of the platform.
The Challenge
Our Core Challenge Was Not Just Designing Features, But Making An AI-Powered Hiring System Feel Intuitive, Transparent, And Reliable — For Both Sides Of The Experience.
My Role
- • Led end-to-end Product Design across recruiter and candidate experiences
- • Designed for both reporting and analytics dashboards and candidate platforms
- • Translated AI capabilities into simple, and intuitive workflows
- • Collaborated with product, engineering, and data science teams
What I Delivered
Recruiter Dashboard
Comprehensive hiring management with AI-powered candidate scoring, pipeline views, and analytics.
Candidate Dashboard
Transparent application tracking with real-time status updates, guided assessments, and clear next steps.
Landing Page Experience
Conversion-optimized marketing pages communicating AI-powered hiring benefits to prospective clients.
Design System
Scalable component library ensuring visual consistency across recruiter and candidate-facing platforms.
End-To-End Product Design
Complete design ownership from discovery to dashboard to onboarding across both user audiences.
Design Approach
Understanding The Workflow
Mapped the complete recruiter and candidate journeys to identify friction points and automation opportunities.
Simplifying Complexity
Translated AI-driven scoring and matching into clear, actionable interfaces that build user confidence.
Designing For Insight
Created data visualization patterns that surface the right information at the right time without overwhelming users.
Making It Understandable
Ensured AI recommendations are transparent and explainable, building trust in automated decisions.
Iterating With Feedback
Conducted usability testing with recruiters and candidates to validate workflows and refine interactions.
Key Solutions
Recruiter Dashboard — From Data Overload To Clarity
Redesigned the recruiter experience to surface key insights upfront, replacing dense data tables with prioritized candidate views, AI-powered recommendations, design systems and visual hierarchies.
Candidate Dashboard & Journey — Guided End Experience
Created a transparent candidate experience with real-time status tracking, guided assessments, and clear next steps at every stage to properly surface the AI.
AI Integration — Interaction Simplification + Reducing Friction
Translated complex AI matching and classification algorithms into simple, interactive flows that reduce friction by providing recruiters clear action steps and candidates transparent communication through their hiring journey.
Design System — Consistency Across Touchpoints
Built a comprehensive design system ensuring visual and interaction consistency across recruiter tools, candidate interfaces, and marketing collateral.
Impact
Increased hiring efficiency
Streamlined recruiter and candidate workflows reduced task completion time and improved assessment and interview throughput.
Improved candidate experience
Clear, guided journeys across mobile and desktop increased engagement and reduced drop-offs.
Enhanced recruiter decision-making
Structured dashboards with AI insights enabled faster, data-driven hiring decisions.
Simplified multi-sided workflows
Both recruiter and candidate processes became intuitive, actionable, and frictionless.
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