Axon

Digital Healthcare & Medical Services Platform

Senior Product Designer

Iran2022–2025

Axon is a comprehensive digital healthcare platform connecting patients, physicians, and clinic administrators. I led end-to-end product design across mobile and web, turning complex multi-sided healthcare workflows into clear, scalable, and connected user experiences across the entire system. Both across mobile and desktop.

0→1 DesignMulti-Sided WorkflowsDesign Systems
Axon showcase

The Challenge

Healthcare platforms must support multiple user groups with distinct needs — patients seeking care, doctors managing schedules and records, and clinic administrators overseeing operations. Most existing solutions treated these as separate products, creating fragmented experiences and operational silos. Axon needed to bring all of these roles into a single, unified platform that scales across clinics and specialties.

The Challenge Was To Design A Unified System That Simplifies These Interactions Into Clear, Scalable, And Connected Workflows — Ensuring Usability, Scalability Across All Client Roles.

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My Role

As the Senior Product Designer, I led the design process across Axon's patient, doctor, and clinic management platforms.
  • Led end-to-end product design across patient, physician, and clinic experiences
  • Defined UI strategy, workflows, and interaction patterns
  • Defined product identity and visual direction across the platform
  • Collaborated closely with product, engineering, and stakeholders
Axon screenshot

What I Delivered

Patient Experience

Mobile app for booking appointments, managing health records, and tracking care.

Doctor Dashboard

Web-based tools for schedule management, patient records, and clinical workflows.

Clinic Management System

Administrative platform for clinic operations, staff coordination, and reporting.

Multi-Sided Workflow Design

Connected flows ensuring seamless handoffs between patients, doctors, and clinics.

Design System

Built a system of components and interaction patterns to ensure consistency.

Product Identity & Visual Direction

Defined a consistent visual language aligned with clarity, usability, and trust in healthcare experiences.

Cross-Platform Experience

Seamless UX across mobile, desktop, and tablet.

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Design Approach

I approached this project by structuring complex healthcare workflows into clear, structured experiences.
01

Understanding Multi-Sided Journeys

Mapped patient, doctor, and administrator workflows to identify shared patterns and unique needs.

02

Structuring Complex Flows

Simplified multi-step clinical processes into clear, guided workflows.

03

Improving Usability

Prioritized clarity and accessibility in critical clinical interactions.

04

Defining Product Identity

Created a visual identity that balances clinical precision with approachability.

05

Building A Scalable System

Developed a modular design system supporting rapid feature expansion.

06

Iterating With Feedback

Continuously improved based on user usage.

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Impact

Patient Adoption Growth

Simplified request flows increased adoption by

18%

Clear Clinical Workflows

Improved clarity in high-frequency medical tasks

Simplified Operations

Streamlined complex multi-user clinic processes

Scalable & Consistent UX

Unified experience across products and devices